Many had a chance to tell via web interfaces of the websites and social networks about itself, the abilities, desires, life, hobbies. And here, having paid unlimited quantity of money and having received the simple or difficult website owners with melancholy track hit counters with single-digit digits on them. Perhaps, and such situation is familiar to you. So why it occurs: the website is ready, published, nice and we love, and visitors on it not densely?
Imagine that you opened small little shop on the principal street of others city. Without investigating in particular local tastes, you made a sign such that it was pleasant to you, then in a chain of dark halls tangled, but clear and expensive to you placed the goods too as it would be convenient to you to look for them. Out of curiosity the passerby glanced. Having wandered on halls, it it is lazy I touched your goods and, having nearly got lost, I quitted back. It is unlikely he will come here still or will call crowds of friends.
Here same images the amateur website from created by professionals differs. The Internet is partly similar to the huge market where search engines execute a role of pointers. In order that your website appeared in this or that row with others, the search engine shall understand accurately it from contents of texts of your Internet resource. If the maintenance of your website is accurately formulated in unique texts with the correct number and alternation of keywords on your subject, the search engine as “the smart pointer”, will watch whether it is convenient to visitors to move on this resource as long they on it are delayed as often transfer to it and whether advise to visit his another. And having drawn conclusions on a favor, convenience and uniqueness of your website, the search engine will define the place to your website in the rating. Here attendance and popularity of online project also depends on this place in so-called “retrieval output” in many respects. If your website doesn’t fall under criteria of search engines, it is doomed to loneliness. Therefore nevertheless it is necessary to resort to the help of the experts studying criteria by which the website, those people who are capable to rebuild your resource under features of ranging of the websites is evaluated. Such reorganization is called SEO optimization, and experts in this area are called SEO optimizers.